The challenge
A first-time candidate faced a well-funded incumbent with far higher name recognition.
Strategy
We focused on three local issues and a message built around trust and community.
What we did
- Managed petitioning and ballot access
- Ran CTV ads to targeted voter households
- Built a get-out-the-vote text program
- Coached debate preparation
Results
- Won the seat by a clear margin
- 94% CTV ad completion rate
- Record turnout in target precincts
The team made a complicated process feel manageable, and every dollar was spent with purpose.
Elected official
See our political campaign services.